228: Why Attending Industry Events is Profitable

228: Why Attending Industry Events is Profitable

with Michele Williams

How many of you go to an industry conference at least once a year? On our podcast today, I am just returning from the International Window Coverings Expo. And I'm going to share with you 10 things that really stood out to me while I was there.  

Topics Mentioned:

  • Industry Events

  • Learning

  • Travel

Listen to the Episode

Key Thoughts:

  • Not everyone is looking for the same thing. 

  • Authentic connection requires you to block out the noise in the room to ask questions and listen. 

  • Real business decisions are made. 

  • Energy and excitement for the possibilities is create and restored. 

  • Not everyone thinks alike – you will find some like you and some very different. 

  • Laughter in the course of doing business is good medicine. 

  • Friendships that are made at these events can be very real. 

  • Vendors want to help us. 

  • There is as much education over dinner or drinks as there is in a classroom or on the vendor floor. 

  • These are important events to attend. 

Scarlet Thread exists to support business owners in closing the literacy gap in their business. We accomplish this through this podcast, our blogs, educational resources, coaching and Metrique Solutions. If you want to talk about your business and your goals – sign up for a discovery call at scarletthreadconsulting.com. Choose to be profitable – because profit doesn’t happen by accident.  

Contact Michele:

References and Resources:


Click here to read the transcript for this episode.

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229: The Journey of Buying a Business

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227: Using Your Past to Create Your Story